Continuing to engage

Nadine Hack & Caroline Web engagingDuring February among many wonderful IMD executive education programs I worked with Bill Fischer, IMD Innovation Management Professor and Idea Hunter maestro assisting executives examine and refine plans for their future.  Next week with IMD Finance Professor Arturo Bris during IMD’s Advanced Strategic Management program we’ll help other global executives tackle their challenges.  We engage with participants before, during and after these on-site programs and, I continue to write about the strategic value of engaging stakeholders with my latest series published by ReWiring Business.  Share what you have found to be effective and/or challenging in engaging stakeholders.

{ 15 comments… add one }

  • Kene Turner February 29, 2012, 7:28 pm

    SRE is a wonderful concept! The challenge with external stakeholder engagement is helping them to understand that they can actually be apart of the solution by working along side of businesses to bring about social change. Engagement helps to empower all stakeholders (both internal and external) to participate within the decision making process that will positively impact their community. It creates empowerment for stakeholders to stay committed to the journey of social change for extended periods of time.

  • Debbie Meyer February 29, 2012, 9:41 pm

    Kene makes a good point. Giving people a chance to be heard helps a lot. Finding common ground and common goals among seemingly very different groups of stakeholder helps too. Keeping people informed is important. Careful vocabulary helps. Does somebody work for you or with you? Both mean people are at the same place of work, but they imply different things. The list goes on.

  • Herman Fleischman February 29, 2012, 10:28 pm

    Congratulations fon the wonderful and distinguished career, and on all of the good you have done and are doing. Another kid from Brooklyn did good. well Done. Best wishes.

  • Michael Fleshman February 29, 2012, 11:07 pm

    What is SRE?

  • Nadine B. Hack March 1, 2012, 8:35 am

    Michael – In my article published by ReWirinng Business (link below) you can read about Strategic Relational Engagement (SRE) about engaging stakeholders.

  • Peter Cook March 1, 2012, 9:05 am


    There’s a chapter on engagement, what works (and what doesn’t) in my new book “Punk Rock People Management”, available for FREE via – just contact me with ‘Punk’ in the subject line.


  • Nadine B. Hack March 1, 2012, 10:20 am

    Great link Peter, I just posted a tweet bringing people to it!

  • Raghida Haddad March 1, 2012, 10:47 am

    Dear Nadine:

    Thanks for sharing your progress at IMD and congratulations on all the valuable intitiatives. Through your and work experience, I find your posts to be very informative and eye opener to what is going on in the world of academia! We are so appreciative of all you do! Keep up the great work!

    Warmest regards,


  • Thanh Xuan Nguyen March 1, 2012, 3:21 pm

    To successfully engage stakeholders, I need to find out what is in it for them and make sure it stays on the agenda.

  • Nadine B. Hack March 3, 2012, 9:29 am

    Thanh Xyan Nguyen – you are absolutely right. All stakeholders always must get something out of their engagement – as well as invest something into it – in order to sustanin their engagement.

  • Umar Gill March 3, 2012, 5:56 pm

    Hi Nadine

    The conect of engagement is critical today and it is brilliant to see the excellent work you have done and to be able to learn from that. understanding the way in which all stakeholders can play a role for the development of community can only be positive for change. Perhaps then people will realise what they can gain from staying involved.

    The series you have published on Rewiring Business, whose latest part is found here: is a must read. We are proud to be able to engage with you on sharing this great series.

    Staying connected always

  • Umar Gill March 3, 2012, 5:59 pm

    Hi Nadine

    Fantastic work and a real honour to have it published on Rewiring Business. I recommend that everyone check out the series on the site. The latest part can be found here (

    The concept on SRE is ever growing and has to become the norm for everyone involved in any form of business. By engaging, choices, empowerment, benefits and much more become clearer and as a result positive change is the result.

    Towards better SRE!


  • Scott Bissessar March 5, 2012, 5:52 pm

    Hi Nadine;

    Indeed a pleasure working with you at Bill’s Booster program. I think this (stakeholder engagement) is probably the most over-used term and under-delivered activity in organisations. I would have two comments:

    1. Systems approach – see the whole and work with the parts and the whole – this is easier said than done, but in sticky situations I often bring in a coach or advisor so I can play out what I’m seeing and hear it back.

    2. In keeping with the above I use an ‘anchor’ system – i.e. build strong anchors around and directly connected with key stakeholders so that you have more than one line in (and out – i.e. feedback) which can often help bring your message in different ways to the same source. Of course there are downsides to this, but this is very useful when the stakeholder is either very busy or a high power center.

    Hope all’s well!! Best regards, Scott

  • Dr. Sherry Roth March 20, 2012, 5:44 pm

    At this time, I find challenge and opportunity in assisting people to progress from intellectual and theoretical goals to behavioral action plans.

    The benefit of recognition of individual versus group contingency reward has been and shall remain integral to my all work.

    Functional operational expression of goals for individuals, organizations and society allows stakeholders to find meaning in the actualization of ideals.

  • Janna Gullery March 27, 2012, 2:50 pm

    Love the blog–it’s so relevant to the work we are doing in Service For Peace. We’ve developed so much as an organization and I’m now working full-time as the International Program Director since receiving my Masters. We’ve been more active in the UN and have plans to look into an office there next year. Great work! And feel free to keep posted on SFP on our website at

    Follow us on Facebook at or
    Follow us on Twitter at @Service4PeaceUS

    Thanks again and great work!


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